What is Impact
Impact is a series of CrankTank produced events providing the opportunity to interact one-on-one with key media, influencers and targeted audiences. Impact is the gateway to forming authentic relationships by providing those crucial touchpoints.
Why Impact Kanza
Emporia, Kansas is home to the Dirty Kanza and smack in the middle of the US. Its central location and growing reputation as the epicenter of gravel bike racing culture make it a natural to host activation for anything related to all terrain road riding.
Impact Kanza Overview
Impact Kanza is set up to provide your brand a one-stop-shop for plugging into the energy and media coverage that has grown up around the Dirty Kanza. We secure the space with a housing option, which given Emporia’s limited supply is gold in itself. But more importantly, we connect you with attending media so you can fully leverage the PR potential for your latest gravel related product introductions.
- VIP Media Evening during race lead up
- 10 x 10′ space in CrankTank expo area
- Hotel accommodations in downtown Emporia*
*Housing option upgrade
Impact Kanza Daily Itineraries
Wednesday May 27, 2020
4:30 – 6:30 CrankTank VIP Media Reception
Private Event for participating Impact Media Summit Brand Participants and Invited Media to Network, Showcase New Product, Product Seeding and more…
Thursday May 28, 2020
2:00 – 7:00 All Things Gravel Expo
Day one of the DK Expo – Participating Impact Media Summit brands get expo space and additional time to meet with media and consumers at the event.
Friday May 29, 2020
10:00am – 7:00pm All Things Gravel Expo
Day two of the DK Expo – Participating Impact Media Summit brands get expo space and additional time to meet with media and consumers at the event. Last minute product prep for those media and brands who are evaluating product at the race.
Saturday May 30, 2020
Race Day! No programming
*Itineraries subject to change