Amazon Services

Amazon Strategy Tailored to Your Brand

Regardless of the service level you fall under, we offer a transparent end-to-end Amazon Seller Central Solution. Whether it’s their latest regulations, or new AI-shopping optimizations, our team stays abreast of the constant changes for you. Critically, your brand presence will not change: As a multi-channel agency, we know that a good Amazon growth strategy is a holistic growth strategy for all channels. Instead of channel conflict, a well-positioned presence on Amazon creates a virtuous cycle with your direct eCommerce and Retail operations.

CrankTank’s FBA Preparation service ensures products are fully compliant with Amazon’s Fulfillment by Amazon (FBA) requirements before shipment. We manage labeling, packaging, bundling, and inspection to meet Amazon’s standards and prevent delays or penalties. Our team coordinates logistics, verifies product accuracy, and prepares shipments for efficient warehouse intake; streamlining operations, reducing errors, and ensuring a smooth, fast path from inventory to customer delivery.

CrankTank Amazon Account Management

Increasingly, Outdoor Consumers turn to Amazon for Brand Discovery and/or Product Research. By the time they’re ready to buy, nearly 80% of consumers will have done some of that research on Amazon. We meet that opportunity head-on with AI-era algorithmic expertise that puts your product in front of the right customers at the right time.

  • Amazon SEO optimized quarterly for RUFUS, A10, and all platform artificial intelligence.
  • PPC Management of all campaign types, including custom AI bid optimizations.
  • High Operational Credibility with inventory and architectural guidance.
  • Bi-weekly Account Health Monitoring, including handling of all Cases.
  • Industry-specific and very deep experience with handling unauthorized/fraudulent Sellers.
  • Reputation management through automated monitoring of all Client Listings on the platform.
  • Strong experience in Vendor Central architecting, a hidden headwind to many Outdoor brands.     

                   

41% – U.S. E-Commerce business transpires on Amazon

22% – Average lift in D2C sales for CrankTank clients when Amazon is co-managed

89% –  Online Shoppers prefer shopping on Amazon over other E-Commerce platforms

You Get the Same Service Regardless of the Level You Choose – You Deserve a Model That Meets Your Current Strategic Needs:

Gold – $5,000/month + 1% of Sales

For established, high-revenue brands who see increasing relevance in Customer Research, Brand Integrity, and Accurate Forecasts. Our Data Team works monthly with your Amazon Lead and Account Executive to ensure your Brand is meeting the moment, applying resources effectively, benchmarking against competitors, and keeping you on top of the latest developments in the AI Era.

Silver – $3,000/month + 2.5% of Sales

A hybrid approach optimized for Brands that are approaching $1 million in annual sales on the platform. Your catalog is larger now – and your SEO, your creative, and your advertising needs have grown in complexity and in investment. We add quarterly Deep Dives with our Data Science team and customized inventory and account health approaches to protect and magnify your brand.

Bronze – $250/month + 12% of Sales  

Typically, this performance-based model is best for start-ups or for brands new to Amazon who are not yet ready to pay a meaningful retainer. We get it – we’re happy to grow with you. We’ll invest our tools and our creative team into your Brand to build your sales, your presence, and your platform credibility until you’re ready to move up a level.