by admin | Feb 15, 2021 | Blog
DTC ELECTRIFIED Record growth in e-commerce fueled by COVID fears and restrictions has altered the way consumers shop. This sets the stage for further online growth in 2021, though we expect sales will return to earth growing at a more modest 12%. The deceleration is...
by admin | Sep 1, 2020 | Uncategorized
DTC SUPERCHARGED! One thing is clear, fallout from the novel coronavirus has changed consumer spending habits and turbocharged online shopping. The team at Klaviyo now estimates DTC sales will nudge $1.1 trillion in 2020. That’s an unprecedented acceleration from...
by admin | Jul 2, 2020 | Uncategorized
Q2 DTC + RETAIL SKYROCKET Who would have thought that an out-of-control pandemic would create an environment in which DTC sales of Outdoor products would be off the charts! Bike, camping, hiking, camping, RV, motocross, fishing – if it happens outdoors in any place...
by admin | May 15, 2020 | Uncategorized
As we have all seen, the world is sometimes cruel, unfair and horrible. Take the trajectory of two strong companies in the public markets as an example. Emerald Expositions known to most as Interbike, Outdoor Retailer Summer and Snow, etc., has seen its market...
by admin | Feb 19, 2020 | Uncategorized
Is email in your top-three referral channels for 2020? If not, you may want to consider your current E-Commerce Strategy. Email is not dead, but the way we’ve been doing it in the past decade has evolved. Blasting contacts with impersonal messaging has led to low...